Nintendo has announced that Doug Bowser, who has served as the president of Nintendo of America since 2019, will retire at the end of the year.
He will be succeeded by Devon Pritchard, the company’s executive vice president of sales, marketing & communications. Pritchard will become the first woman to hold the position of president of Nintendo of America.
Nintendo made the announcement through a filing on the company’s investor relations website. Doug Bowser’s retirement will be effective on December 31, 2025, and Devon Pritchard will officially assume the role of president on January 1, 2026.
Bowser originally succeeded Reggie Fils-Aime as president in 2019. Meanwhile, Devon Pritchard has been with Nintendo since 2006 and has served as an active executive since 2021.
Following the announcement, Doug Bowser shared a statement reflecting on his tenure. Devon Pritchard also expressed her gratitude, acknowledging Bowser’s mentorship as she prepares to take on her new role.
https://www.shacknews.com/article/146115/doug-bowser-retiring-nintendo-of-america
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