Google Gemini Predicts Smaller SSD Discounts Than Expected for Black Friday 2025
Both portable and internal SSD prices appear likely to remain close to normal this Black Friday, with shoppers expected to see fewer deep cuts on popular drives from Samsung, SanDisk, WD, and Crucial.
Gemini’s AI-generated forecasts for Amazon’s top 20 SSDs suggest that this year’s Black Friday discounts may not deliver the dramatic price drops many buyers are anticipating. Predictions across both portable and internal models mostly indicate minor price changes rather than significant reductions, pointing to a quieter season for storage deals in 2025.
Methodology
We analyzed SSD prices from October 2023, November 2023, October 2024, November 2024, and October 2025. Using this dataset, we had Google’s Gemini AI forecast the expected prices for Black Friday 2025, providing it with additional context for all drives to improve prediction accuracy.
Not Huge Savings on Portable SSDs
Among portable SSDs, the SanDisk 2TB Extreme is predicted to drop slightly from £150 in October to around £140. Samsung’s T7 Portable 2TB follows a similar pattern, dipping from £150 to £135. The larger Samsung T9 4TB, which has maintained a steady price around £280, is forecast to decline modestly to approximately £260.
The Samsung Shield 4TB Portable SSD, fluctuating between £270 and £300, is expected to stabilize near the higher end of that range at roughly £280. Meanwhile, Seagate’s 2TB Expansion SSD and the Crucial X9 2TB Portable show only marginal reductions, hovering around £185 and £110 respectively. The SanDisk 1TB Portable and SSK 1TB USB External drives remain largely unchanged at £75 and £60.
Despite some inconsistencies in Gemini’s data presentation—with a few rows missing or misaligned—the pattern is clear: portable SSDs are unlikely to see meaningful discounts this year.
Internal SSDs Follow a Similar Trend
Internal SSDs reflect a comparable scenario. The Samsung 990 EVO Plus 2TB is anticipated to fall modestly from £117 to £105, while the 980 Pro 2TB is expected to drop from £140 to £130. The 870 EVO 1TB will nudge down slightly from £88 to £80.
High-performance gaming options such as the WD Black SN7100 and SN850X are projected to hold steady around £65 and £125, respectively. Budget-friendly choices like the PNY CS900 500GB remain roughly at £27.
The Crucial P310 PCIe Gen4 SSD sees a minimal dip from £70 to £68, while the Western Digital WD Blue 1TB edges down from £64 to £60. Neither of these is expected to dip below last year’s price floors.
What This Means for Shoppers
This subdued price movement suggests that manufacturers and retailers are maintaining tighter margins, likely due to higher component costs and lower excess inventory compared to previous seasons. In short, 2025’s Black Friday SSD deals are shaping up to be steady rather than spectacular, with prices already sitting close to their practical limits and leaving little room for significant discounts.
It’s also worth noting that current SSD prices have been excluded from our analysis because they are considerably higher than prices from October, a typical pre-sale pattern that often makes eventual Black Friday discounts appear larger than they actually are.
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